What was once the Jim Hayes Symposium, honoring a beloved Cal Poly professor, is evolving into something new, bold, and student-driven. This October 22–25, Cal Poly Journalism’s student-run PR agency, Mustang Media Relations, is proud to present a completely reimagined event created by students, for students. With a focus on collaboration and engagement, this four-day experience brings together alumni, industry professionals, and current students through inspiring speaker sessions and hands-on activities like a Post-it Wall, professional headshot booth, fashion show, interactive scavenger hunt, and more. Mustang Media Fest, featuring the Jim Hayes keynote speaker, is more than just a way to connect, boost industry knowledge, and celebrate the department, it’s a launchpad for the next generation of storytellers!